Taylor Guitars | The Che Underground

Eric Bacher on national TV

December 16, 2017July 9, 2010 by Mmrothenberg

Thanks to Tom Griswold for pointing out Tell-Tale Hearts guitarist and Taylor Guitars uber-luthier Eric Bacher’s supporting role in this national TV spot for GE Capital.

According to Sign on San Diego, “Taylor Guitars didn’t need any Fourth of July fireworks to help it create a nationwide bang this week. … The $65 million El Cajon company, which produces nearly 80,000 guitars a year and counts Taylor Swift and Oceanside’s Jason Mraz among its customers, Tuesday launched a joint marketing campaign with GE Capital that should greatly boost the visibility of both companies.

The British Invasion hits San Diego

April 14, 2012March 24, 2010 by Mmrothenberg

(Bart Mendoza gets a sneak peek at a new DVD collection straight out of SD.)

San Diego has many great music-related companies within its borders; besides music labels, Taylor Guitars, NARM, Carvin Guitars and Deering Banjos immediately spring to mind. Top of the list for me, however, is El Cajon’s Grammy-nominated music archivist Reelin’ in the Years, “The world’s largest and most respected source of music footage.”

I bring this up because I’m really excited about a new DVD series from RITY, The British Invasion. The first four discs are out March 30, the box set featuring a bonus disc. I love that this, and RITY’s other series devoted to jazz, folk, blues and Motown, are from a San Diego company. But as you’d guess, any series that includes The Small Faces is especially going to get my attention.